From fashionistas to collectors, there’s a broad market for a clothing business—and that makes it a great industry for aspiring entrepreneurs. In this interview with Throwbacks NW, owner Rio Estolas shares his advice for starting a clothing brand that lasts.
Rio grew up watching his dad sell antiques, imbuing him with an entrepreneurial spirit. He started collecting and selling vintage sportswear in 2006, taking over Throwbacks NW two years later. In the 12 years since, the store saw substantial growth in both its revenue and popularity, allowing Rio to expand his business by starting a clothing brand.
In part two of our interview, we’ll get more of Rio’s advice for running a clothing store and how to start a clothing line. One key to their success has been collaboration with other local businesses, from cross-promotion and shared marketing to teaming up with Ebbets Field Flannels to make their clothing line.
We’ll find out how this has helped keep Throwbacks NW going even through COVID and what other marketing approaches have been particularly productive for the store over the years.
One big question most people have about opening a clothing store is how much it costs to get started. We’ll find out what expenses and revenue you should expect, along with tips for how to grow profits consistently.
Along with that, Rio will share some of the biggest challenges he’s faced starting a clothing brand and his advice for overcoming them.
If you’re wondering how to open a clothing store, you’ve come to the right place! You can find out more about Throwbacks NW at their website, https://throwbacksnw.com.
And don’t forget to watch Part 1 if you missed it ►
Want more? See how Afshan makes over $60K/month from her shoe business ► https://www.youtube.com/watch?v=Z1Iz4tTVrZE
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