The “Death of Live TV” headline is almost a cliche now, in the days of cord cutting. Everyone seems ready to declare live TV past its sell-by date. But what if live TV is doing just fine? What if live TV is actually the only thing left standing on the traditional channels and providers when the cord cutting dust settles?
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And check out Reviews.org’s picks for the best traditional TV providers: https://www.reviews.org/tv-service/best-tv-service-providers?kbid=123489
It all boils down to this: when it comes to traditional, scheduled programming (what we’ve all watched for the last 50+ years), live TV is actually what performs BEST. Sports and news shows make up a disproportionate number of the top-rated programs on TV. So as budgets are slashed and the audiences dwindle, we’ll see more and more traditional content creators turn away from expensive, scripted dramas and toward cheap, live content.
At least, that’s what I think. What about you?